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App creation is now a huge, global business, with hundreds of thousands of developers, entrepreneurs, and companies attracted by the potential rewards. But games, functional apps, and promotional apps alike depend on attractive, intuitive design for their appeal, and most fail to find a significant audience.
With this book, you'll be able to turn your great app idea into a functioning design ready for coding, or apply graphic design skills to this exciting new field, and create an app that will stand out in a market that is worth over a billion dollars every year.
- Understand the design process that underlies the best and most successful apps
- Learn how to create a friendly interface and smooth user experience, and avoid the pitfalls that plague first-time designers
- Master the tricks of the trade that make apps stand out: effective visuals, punchy copy, and attractive colors
- Sales Rank: #1405160 in Books
- Brand: HOW Books
- Published on: 2014-03-31
- Original language: English
- Number of items: 1
- Dimensions: 8.07" h x .50" w x 7.20" l, .0 pounds
- Binding: Paperback
- 160 pages
About the Author
Dave Brown is the founder and managing director of Apposing; a mobile app design studio with a client list including Nando's, Carphone Warehouse, Unilever, the BBC, and Jaguar Land Rover. Focusing on generating innovative mobile ideas and engaging the customer, their apps have caught the attention of the national press.
Most helpful customer reviews
1 of 1 people found the following review helpful.
Great resource for app development
By donnelg
Light reading for those interested in the iPhone and IOS development process. The book does not get into the details about coding in Objective-C. But it does layout a solid foundation for developing your app from concept to finish. The author makes the assumption that you will be handing off your concept or will be working close with a developer. Also, there's lots of useful tips and time saving techniques for preparing your assets to hand off to your developer.
0 of 0 people found the following review helpful.
Alibris is selling this book only for $0.99
By Sirajum Munir Galib
It talks mostly about UX issues. Less than 10 percent of this book talks about design process. So I would be very happy if it is recognized as an UX book not UI. The most painful thing is that this book is selling only for $0.99 at Alibris
0 of 3 people found the following review helpful.
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